Hojicha Powder

from $28.00
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FREE AUSTRALIA-WIDE SHIPPING >$75

Hojicha isn't matcha in the traditional sense - whilst prepared the same, it's roasted rather than shaded, which is exactly why it tastes nothing like it. Think toasted hazelnut and dark chocolate rather than grassy umami. It's what we reach for in the afternoon, or for anyone who loves the ritual of matcha but wants to ease off the caffeine.

Flavour Profile

•    Aroma: Warm and toasty, faintly smoky

•    Taste: Dark chocolate and roasted hazelnut, with caramelised sweetness

•    Mouthfeel: Lightly textured, smooth, lingering warmth

•    Aftertaste: Malt-like, gently earthy

Sourced from Wazuka, Uji, Japan

Made from 100% pesticide-free sencha leaves, slow-roasted over charcoal using traditional methods. From the same farm as our Limited Release Saemidori, this is naturally low in caffeine, so it's easy to enjoy any time of day.

FREE AUSTRALIA-WIDE SHIPPING >$75

Hojicha isn't matcha in the traditional sense - whilst prepared the same, it's roasted rather than shaded, which is exactly why it tastes nothing like it. Think toasted hazelnut and dark chocolate rather than grassy umami. It's what we reach for in the afternoon, or for anyone who loves the ritual of matcha but wants to ease off the caffeine.

Flavour Profile

•    Aroma: Warm and toasty, faintly smoky

•    Taste: Dark chocolate and roasted hazelnut, with caramelised sweetness

•    Mouthfeel: Lightly textured, smooth, lingering warmth

•    Aftertaste: Malt-like, gently earthy

Sourced from Wazuka, Uji, Japan

Made from 100% pesticide-free sencha leaves, slow-roasted over charcoal using traditional methods. From the same farm as our Limited Release Saemidori, this is naturally low in caffeine, so it's easy to enjoy any time of day.

Need matcha accessories?
Furui | Matcha Sieve
Furui | Matcha Sieve
$11.00
Chasen | Bamboo Whisk
Chasen | Bamboo Whisk
$28.50
Matcha Portioning Spoon
Matcha Portioning Spoon
$10.00

  • Hojicha is made from a mix of cultivars. Unlike matcha, hojicha leaves aren't shade-grown. They're roasted after harvest, which is what gives it that toasty, caramelised character instead of matcha's grassy sweetness.

  • 100% Camellia sinensis (matcha green tea powder)

    No added sugar or additives.

  • Measure about 3g with 40 mL of hot water (80º C). Whisk and enjoy hot or iced as a straight tea or as a latte with your milk. See more preparation tips here.

  • To prepare matcha, you'll need a few essential tools and ingredients. Here’s a basic guide to what you need and how to use them:

    Essential Tools:

    1. Matcha Powder: High-quality matcha powder is crucial for the best flavour and texture. Look for first harvest matcha for drinking and culinary-grade matcha for cooking and baking. All our matcha is first harvest and pesticide-free or certified organic.

    2. Chawan (Matcha Bowl): A wide, shallow bowl that allows for whisking the matcha properly. We have partnered with Porch Ceramics to create a bespoke matcha bowl which you can purchase here.

    3. Chasen (Bamboo Whisk): A bamboo whisk specifically designed to mix matcha and water, creating a frothy texture. This can be purchased here. We also worked with Porch Ceramics to create a unique whisk stand design to house your whisk. This allows appropriate drying of the whisk with slight separation of the bamboo prongs. This is also available here.

    4. Chashaku (Bamboo Scoop): A bamboo scoop used to measure the right amount of matcha powder. Whilst this is traditional, we decided to create a stainless steel spoon for greater longevity and perfectly sized for the correct portion. This is available here.

    5. Sifter: A small sifter or fine mesh strainer to remove clumps from the matcha powder. Our sieve is available here.

  • Once matcha has been opened, the oxidation process can occur, resulting in less freshness. Keep sealed in a cool, dry place. Refrigerate after opening to preserve freshness and vibrant colour. It is best consumed within 1-2 months from opening. An unopened tin of matcha will remain fresh for 6 months from harvest.

  • All orders are packed and dispatched from Perth, Western Australia

    Australia-wide
    Free Shipping for Orders over $75.
    Orders under $75: Flat rate shipping is $10
    Express shipping: $15

    You’ll receive an email with tracking information once your order has been dispatched.

    Please allow 1–2 business days for processing.